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The Roofer Marketers Blog

Recent Posts

A roofer using TikTok on their phone
Social Media

10 TikTok Video Ideas for Roofers

TikTok. No, we aren’t talking about clocks or telling you time is running out. We’re talking about the popular social media site used to share short videos. With more than 1 billion active monthly users, TikTok is extremely relevant in the social media marketing space. Creating a TikTok account could help boost your

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the homepage of a website on a desktop, laptop, tablet, and phone
Websites

8 Parts of a Website Homepage

Your roofing website’s homepage is like your virtual storefront. It’s how you can make a great first impression on prospective customers. According to research, your business only has about 7 seconds to make a first impression on prospects. Your roofing website has even less time to make a good impression.

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hashtags on a shiplap board
Websites

Everything You Need to Know About Roofing Hashtags

You don’t have to be a social media guru to know about #hashtags. By now, you’ve seen people use the symbol to tag posts on Facebook, Instagram, and other social media sites. So, why do hashtags matter, and what do they have to do with your roofing company? In this

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Free estimates sticky note
Websites

The Secrets to a Killer Free Roofing Estimate Page

It’s standard practice for homeowners to seek several roofing estimates from multiple contractors. So, how do you make your free roofing estimate stand out from the others? One way to rise above your competitors is to offer a seamless user experience for prospects. When a potential customer searches for roofers

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A website tab for Facebook lead ads so roofers can get more roofing leads
Lead Management

How to Get Roofing Leads on Facebook

Lead generation. We know that might be a trigger phrase for some of you. Trust us, we get it. You’re not alone in feeling this way. According to CSO Insights, 68% of businesses struggle with lead generation. But we’re here to help! Hopefully, after you finish reading this blog post,

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The words meta description on a color board background
Websites

Everything You Need to Know About Meta Descriptions

Organic search accounts for more than half of all website traffic. Boosting your business’s website views can generate more leads and help you land more sales. So, how do you increase your SEO and ultimately boost website traffic? That’s where meta descriptions come in handy. Meta descriptions are brief summaries

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Neon icons of the Facebook and Instagram logos
Social Media

How to Post from Facebook to Instagram

While Facebook and Instagram are great for family vacation photos or catching up with an old high school friend, they’re also valuable marketing tools for your roofing business. Strategically posting on social media should be part of any business’s modern marketing strategy. Marketing your roofing company on social media can

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Magnifying glass closeup of push pin tacks in a map representing local seo for roofing companies
Local SEO

The Comprehensive Guide to Local SEO for Roofing Companies

In the current digital age, almost everything takes place online. You’re reading this blog online, after all, aren’t you? The internet lets people find reliable, reputable, high-quality services online, including roofing contractors! Your potential customers likely turn to search engines as their first step in finding a local roofing contractor.

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Someone using YouTube on their phone in front of a laptop
Social Media

YouTube Video Ideas for Your Roofing Company

By now, we’ve all seen funny cat videos and iconic videos like “Charlie Bit My Finger” on YouTube. But YouTube isn’t just for silly videos; it’s a tool that can elevate your roofing business and help you drive growth. In this blog post, we’ll explore why roofers should consider launching

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A woman posts on social media about her roofing business
Social Media

How Often You Should Post on Social Media for a Roofing Business

Today, most people spend time on social media—whether or not they want to admit it. Of the nearly 8 billion people worldwide, 5.04 billion are social media users. That’s more than 60% of the global population. What does social media have to do with roofing? You can use social media

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