THE #1 ROOFING MARKETING AGENCY
Are You Buying Leads from Big Name Brokers With No Results?
Is the "Marketing Company" You Hired Costing You Thousands of Dollars Per Month with No Return on Investment in Sight?
What You Really Need is a PROVEN Online Marketing System that will turn your roofing business into a Non-Stop Lead Generating Machine.
Become the Leading Roofing Company in Your Local Market Online.
A Quick Note from Co-Founders Brian Niebler & Jim Ahlin
Discover How To Increase Your Sales & Grow your Roofing Business by Getting Your Internet Marketing Right
Welcome to the Roofer Marketers website. You've come to the right place if you're looking to get ideas and strategies to grow your roofing business. We specialize in working ONLY with roofing contractors.
We're here to implement our tested strategies to take your business to the next level. There's a lot of so called "marketing experts" out there, but they don't know the roofing industry like we do. Looking to dominate your area? We're here to help make that a reality.
See What Our Clients Are Saying About Us
Their Roofing Marketing System has given us a huge increase in online traffic and website leads. Our brand is front and center in our area more than ever before.
- Justin Krein
President of Prominent Construction, LLC
Our projected revenue is about 30% higher than it was last year. Our leads are way better because we get the leads that we want. We're higher ranked on Google, you look us up in our service area right now we're number one.
- Shawn Whalen
MF Whalen Contracting
I have had an amazing experience with Roofer Marketers, the whole team from start to finish has been amazing. They are extremely detail oriented, and listen to every idea I've had and helped me tweak it to make it work. Our website looks and functions beyond belief, I've had 75% more phone calls and sales after hiring these folks. Just cant say enough about this team, if you need anything business related they have you covered.
- Kevin Mannelly
BGM Restoration, LLC
Our Internet Marketing Process for Roofing Companies
We’ve been in the roofing contractor marketing business for some time and have developed a 4 pillar system that hits all points of the digital marketing sphere.
Lots of trial and error over time has allowed us to produce a system of roofing marketing strategies that generates consistent results for our clients. It’s a win-win relationship for every roofer that joins.
We’ve been able to take our extensive internet marketing experience and figure out what works and what doesn’t. And since we only work in the roofing industry, we have the data to back it up!
So what makes our system so effective?
Our marketing program is specifically designed to get as many eyes as possible on your brand from all over the internet. Couple that with incredible converting advertising offers, beautiful landing pages, lead generating website, and more, and you’ll never have to worry about doing sales again.
Let’s take a look at the strategies we implement to help your roofing company get more leads than you’ve ever had before:
1. Build a Roofing Website that Converts Visitors into Leads
The backbone of your custom built marketing system from Roofer Marketers is the responsive website we'll build. We have tested dozens and dozens of roofing website formats and designs and found one that dominates all others.
With slick call to actions on both desktop and mobile, a beautiful and fast loading design, and specifically custom tailored with content, imagery, and branding for your business, your website will be the jumping off point that we build your marketing system on.
As a client of Roofer Marketers, you'll get every aspect of this site custom-built specifically for your business. Your website will have the following features:
- Mobile friendly and responsive design that reformats on any device
- Easy tap to call buttons for users on cell phones
- Multi-step high converting forms that push visitors to request more information
- High quality images and videos
- Fast loading hosting to ensure you don't lose visitors due to slow speeds
- Completely SEO optimized custom content
- An updated blog with regularly published content
Your brand will look spectacular and visitors will want to make contact with you. We've proven it time and time again in our testing. And we'll have this up and running for your roofing business in less than a month.
2. Run Strategic Pay Per Click Advertising Campaigns
We want your brand to be seen everywhere that people look. It's how our proven system generates so many leads so consistently.
When it comes to online advertising you want your brand to catch people's eyes. We'll have you listed on Google & Bing's pay-per-click advertising platforms, in Facebook & Instagram feeds, popular websites and blogs, and many other placements throughout the internet.
Our PPC services for roofers makes people notice your brand, and allows them to easily click to call you or submit an estimate request directly to you.
We're able to do this effectively and get a great return on investment because:
- We only work with roofers, so we have massive amounts of data at our fingerprints to help YOUR campaign.
- Our campaigns are optimized from the start, meaning you don't have to wait for your marketing agency to learn about your market and waste thousands of dollars in ads doing so before they find out what works.
- On average we convert 1 out of every 3 clicks to your ads into a lead, a 33% conversion rate.
3. Use Local SEO to Rank in Google Maps
Using local SEO tactics to rank in Google Maps is the best way to position your company apart from your competitors. You'll see a clear difference in the quality of your leads when people find you within Google's top 3 on maps.
We are experts at roofing SEO and we do it right. Having your brand appear in the top 3 on Google Maps for your services is a game changer and we typically see that movement within the first 90 days of working with our clients.
There's two parts to local search engine marketing for roofers. The first part is on-page optimization:
- Using local city names in page titles
- Using relevant roofing keywords throughout your site for search engines
- Optimizing image tags and video content
- Creating content that positions you as an authority in your area
The other part is off-site optimization. Here's some thing we do to for this:
- Build high quality backlinks to your site from related roofing websites
- Build mentions and citations for your business in prominent directories on the internet
- Make your brand stand out across the online sphere
In the end, you'll be popping up at the top of search results more than ever before.
4. Retarget Previous Website Visitors with Ads
Even if your website is setup with the right conversion elements in place, the best you’re likely to get is 20% of visitors instantly contacting you.
That means 80% of the visitors you are spending money on advertising to send to your website, are not contacting you.
Retargeting them is how you can turn that around and convert “research now, contact later” prospects into your customers.
Have you ever looked at a product on Amazon, then repeatedly seen this product advertised everywhere afterwards? This is retargeting.
After visiting your website, people will be browsing other websites or social media, and see your advertisements. It’s a great way of bringing prospects back and establishing strong brand presence.
We do this by installing the Facebook Pixel and Google Remarketing Tags on all pages of your website and landing pages. We can then retarget those visitors that did not contact you with follow up ads on platforms like:
- Google & Bing
- Major News sites and blogs
5. Build High Converting Landing Pages that Get Instant Leads
The #1 reason digital marketing & advertising doesn't work for roofing contractors is they don't have proper pages for visitors to land on and convert into leads. Our lead capturing landing pages have been TESTED AND TESTED over and over again until we found the highest converting ones.
These specifically tailored roofing service pages are eye-catching, they make potential leads want to take action, and they are branded so people know that they are reaching your company when they call or submit a form.
6. Get More Online Reviews
Reputation matters for contractors online more than ever. Although sometimes your customers will give you reviews without being asked, more often then not they need a little coaxing.
When people search for roofing companies online, they want to see that the business has verified and trusted reviews on sites like Google, Facebook, Yelp, and more.
We'll give you the software tools you need that help to get your business more 5 star reviews than your competitors in no time. Our reputation management and review software provides the following:
- One easy website URL you can give your customers to go to when done with a job to leave a review
- Automatically sends out emails to previous customers on a specified basis to request reviews directly
- Allows you to embed them throughout your website for higher visibility
7. Create a Social Media Advertising Strategy
Having a social media strategy for your roofing marketing plan can go along ways.
There are a billion registered users on Facebook and Instagram is growing at an insane pace. You need to reach these customers.
Facebook ads is a great way to do this. We can target users on social media platforms with ads for your roofing company directly and show them offers, branded videos, and more at the click of a button. We can target your audience by:
- relationship status
And so much more! We'll work with you to create highly targeted ads that showcase your roofing business brand as a whole in order to build consumer trust and confidence before visitors end up requesting that estimate from you.
This barely covers all of the advanced online marketing strategies we implement for your business but our Roofing Contractor Marketing System provides the perfect starting point for your roofing company to dominate your competition.
Take Your Roofing Company to the Next Level with Our Marketing System
Do you want long term growth, a business your family can be proud of,
and a top notch reputation in your local community?
The Roof Marketing System from Roofer Marketers can help you with this.
Whether you're a residential or commercial roofer, our system will give you a roadmap towards the results you need and you deserve to 5x your sales this year.
If you're serious about taking your business to the next level, click the button below to schedule your free strategy session and see if you're a good fit!