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The Roofer Marketers Blog

Recent Posts

Magnifying glass closeup of push pin tacks in a map representing local seo for roofing companies
Local SEO

The Comprehensive Guide to Local SEO for Roofing Companies

In the current digital age, almost everything takes place online. You’re reading this blog online, after all, aren’t you? The internet lets people find reliable, reputable, high-quality services online, including roofing contractors! Your potential customers likely turn to search engines as their first step in finding a local roofing contractor.

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Someone using YouTube on their phone in front of a laptop
Social Media

YouTube Video Ideas for Your Roofing Company

By now, we’ve all seen funny cat videos and iconic videos like “Charlie Bit My Finger” on YouTube. But YouTube isn’t just for silly videos; it’s a tool that can elevate your roofing business and help you drive growth. In this blog post, we’ll explore why roofers should consider launching

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A woman posts on social media about her roofing business
Social Media

How Often You Should Post on Social Media for a Roofing Business

Today, most people spend time on social media—whether or not they want to admit it. Of the nearly 8 billion people worldwide, 5.04 billion are social media users. That’s more than 60% of the global population. What does social media have to do with roofing? You can use social media

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About us arrow with notebook, smartphone, pens and coffee mug on desktop.
Websites

Your Comprehensive Guide to a Roofing Website About Us Page

We’ve all heard the phrase don’t judge a book by its cover. While it’s good advice, most people do exactly that: judge books by their cover. In today’s digital age, it’s increasingly common for your customers’ first impression of your business to take place online. That’s where an About Us

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Roofers on a roof with a google ads logo
Paid Ads

Beginner’s Guide: How to Use Google Ads for Roofers

Ads are an essential part of your roofing marketing strategy. In this post, we’ll focus exclusively on how to use Google Ads as a roofer. Google Ads serve as a powerful tool for roofers to expand their reach and effectively connect with more prospective customers. Google dominates the search engine

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Reviews on Google My Business
Uncategorized

Why Roofing Reviews Matter (and How to Get More)

Google Reviews are a trustworthy resource for consumers. Google doesn’t allow anonymous reviews, which decreases the odds of fake reviews. Additionally, it’s difficult for businesses to remove reviews without a valid reason. Since most reviews are likely legitimate, this increases people’s trust. When most people search for a new roofing

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Examples of different fonts pulled from magazines and newspapers
Uncategorized

Trendy Fonts to Use in Roofing Logos

Logos are a huge part of establishing your brand. A great logo lays the foundation for your brand identity. Choosing the right font is a crucial part of building your logo. In this post, we’ll go over why your brand matters, different types of fonts and trendy fonts, and how

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A before and after picture of a rustry metal roof versus a new metal roof
Websites

4 Reasons to Have Roofing Before and After Pictures on Your Site

Everyone loves a good transformation story—they’re inspiring. This even applies to new roofs. You can tell powerful transformation stories on your website through roofing before and after pictures. Before and after roofing pictures help people visualize what’s possible for their homes. Posting roofing before and after photos on your roofing

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Facebook ads on a phone
Paid Ads

Roofing Facebook Ads: The Essential Guide

Building a marketing strategy for your roofing business takes time, research, and patience. Facebook ads are a great way to start your advertising journey. When you use Facebook roofing ads, you showcase your business to people who will need your services at some point. While they may not need a

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